The Senior Marketing Specialist has a primary obligation to be knowledgeable and fully understand all aspects of the Signature Program. Responsible for the administration and direction of promotional and marketing services and activities for specified Signature Program. Responsible for developing, monitoring and evaluating the overall promotional services of specific Signature Program to assure optimal professional, payor, community and patient awareness of such programs. Performs other duties as assigned.
This position will support LLUSS's strategic plan and the organization's mission to continue the teaching and healing ministry of Jesus Christ, while embracing the core values of Compassion, Integrity, Excellence, Teamwork, and Wholeness.
Requires a minimum of three years' experience in marketing analysis for a healthcare organization, advertising or marketing agency, or media company.
Bachelor's degree in Business Administration, Marketing, or related field required. Master's degree preferred. Applicable years of experience will be accepted in lieu of education.
Should have specific experience in facilitating focus groups, sales, developing mail, and telephone surveys, and the ability to statistically analyze and evaluate results.
Must have demonstrated experience in healthcare marketing.
Able to keyboard 40 wpm. Able to read; write legibly; speak in English with professional quality; use computer, printer, and software programs necessary to the position (e.g., Word, Excel, Outlook, PowerPoint). Operate/troubleshoot basic office equipment required for the position. Able to relate and communicate positively, effectively, and professionally with others; work calmly and respond courteously when under pressure; collaborate and accept direction. Able to communicate effectively in English in person, in writing, and on the telephone; think critically; manage multiple assignments effectively; organize and prioritize workload; work well under pressure; problem solve; recall information with accuracy; pay close attention to detail; work independently with minimal supervision. Able to distinguish colors as necessary; hear sufficiently for general conversation in person and on the telephone, and identify and distinguish various sounds associated with the workplace; see adequately to read computer screens, and written documents necessary to the position. Must be able to present oneself in front of an audience, ability to travel to necessary seminars and meetings.
Internal Number: 76023
About Loma Linda University Health
Loma Linda University Health is an academic medical center operating six hospitals, a physician practice corporation, remote clinics in the western United States, and affiliate organizations around the world. These medical services interact with the eight schools that make up our healthcare focused university.
A Seventh-day Adventist institution, Loma Linda University Health is committed “to make man whole,” physically, intellectually, emotionally, and spiritually. Each day we seek to extend the teaching and healing ministry of Jesus Christ. More than 16,000 employees fulfill that mission through their nationally recognized quality healthcare delivery.
Loma Linda University Health treats more than 1.5 million outpatients every year, and serves as the only Level I trauma center for a region that covers more than 25 percent of the state of California.
At Loma Linda University Health, we are committed to excellence in education, research, and patient care. If you are passionate about excellence and innovation, apply and discover the many possibilities for your future.