Coordinate and provide communication and marketing for the Center for Anti-Counterfeiting and Product Protection. Work with staff and faculty at the A-CAPP Center to: develop and oversee communication and marketing for all educational, research, and outreach programming and related initiatives, including, but not limited to, the student intern/extern program, professional certificate program, applied and executive education programs, the Brand Protection Professional journal, internal and external events, website, research initiatives and publications, newsletters, social media, press/media, marketing materials, promotional products; set up, manage, measure and report out applicable analytics; take the lead on planning and executing logistics events and meetings, including, but not limited to, coordination of contracts and agreements, guest list, task list, budget, venues, food, supplies and materials, entertainment, reports, and act as liaison between vendors and users; represent center at various internal and external functions and events; and administer and oversee the center’s processes for management of inventory of communication and marketing material, data for metrics, contacts and engagement for stakeholder relations, and other items relating to communication and marketing.
Communication/Marketing: Assist with execution of the communication and marketing strategy through the oversight and development of communication and marketing strategy program marketing materials, promotional products, website, social media, press/media, etc. and applicable analytics on each for the center’s various programs in education, outreach, and research. (40%)
Event Planning: takes lead on planning and coordination of meetings and events the center hosts and attends as part of their education, outreach, and research initiatives. (25%)
Publishing/Production: composes, reviews, edits, produces, and/or duplicates content for the center’s Brand Protection Professional, Paper Series, and Backgrounder Series, including graphic design, layout, copy editing, and other production and release tasks. (20%)
Facility Operations/Processes: administers and oversees the center’s processes for inventory management of promotional and publication materials, data management for metrics, customer relations management for contacts, engagement activities, partners, etc., and other operational and/or processes that support communications and marketing.(10%)
Outreach: represent center at functions, professional organizations, industry organizations, community and other related internal and external events. (5%)
Unit Specific Education/Experience/Skills
Knowledge equivalent to that which normally would be acquired by completing a four-year college degree program in communications, telecommunications, journalism, marketing, or public relations; up to six months of related and progressively more responsible or expansive work experience in in internal communications; news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing; web design; presentation software; spreadsheet and/or database software; public presentation; or radio production; or an equivalent combination of education and experience.
Required Application Materials
Cover letter, resume, 3 relevant prior work samples, 3 letters of reference.
Description of End Date
This is an off dated position fund to June 30, 2021 with possible extension contingent upon funding renewal.
Bidding Eligibility Ends on 1/21/20 at 11:55PM
Internal Number: 630348
About Michigan State University
Spartans work every day to advance the common good in uncommon ways.Together, we tackle some of the world?s toughest problems to find solutions that make life better?from alternative energy to better food safety to breakthrough medical and environmental applications achieved through rare isotope research.We teach. We explore and we discover. We collaborate and lead. We innovate, inspire, and empower. We achieve our potential and create circumstances that help our students and others achieve theirs.We're good at it, and we've been at it for more than 150 years.The nation?s pioneer land-grant university, MSU began as a bold experiment that democratized higher education and helped bring science and innovation into everyday life. The revolutionary concept became a model for the nation.Today, MSU is one of the top research universities in the world?on one of the biggest, greenest campuses in the nation. Home to nationally ranked and recognized academic, residential college, and service-learning programs, we?re a diverse community of dedicated students and scholars, athletes and artists, scientists and leaders.In ways both practical and profound, we work to create a stronger, more sustainable, and more hopeful future for all.